RAHAYU, R.; SALSABILA, I. N.; YUNINGRAT, N.; FATHIYA, D. N.; LESTARI, A.; MEILINDA, S.; KHORIAH, A.; ZEIN, K. N. The Role of Digital Marketing Strategic Management in Facing Changes in Consumer Behavior in the Digital Era. Oriental Journal, [S. l.], v. 1, n. 4, p. 171–184, 2025. DOI: 10.63347/oj.v1i4.32. Disponível em: https://orientaljurnal.com/index.php/oj/article/view/32. Acesso em: 26 feb. 2026.